According to the survey results, it is concluded that users have three questions about the soul of pre-made dishes, which are also the problems that the current pre-made dish brands need to solve: 1. Food safety issues; 2. Cost-effectiveness issues; 3. Serious product homogeneity.
According to the survey results, 70% of users who clearly stated that they would not buy or would not repurchase were concerned about food safety, such as the sealing of food packaging, the storage situation during transportation, and the hygiene conditions of the manufacturer. Including the freshness of the ingredients, etc., this series of processes are opaque to the user.
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