Haidilao's "Little Hi Love Fried Chicken": New Trend of Light Luxury Fried Chicken 40-50 yuan

Haidilao quietly entered the new field of fried chicken, and its fried chicken brand "Little Hi Love Fried Chicken" opened its first nationwide store in Taiyuan on August 20th. 

"Little Hi Love Fried Chicken was created by a young entrepreneurial team within the Haidilao Group, and can be said to be the youngest sub brand among many Haidilao sub brands at present. In the next two months, "Little Hi Love Fried Chicken plans to open stores in cities such as Tianjin, Wuxi, and Shijiazhuang.

The store covers an area of approximately 70 square meters and features ordering areas, self-service beverage areas, dining areas, and more. The products include fried chicken, snacks, and beverages. The main selling price is 36.9 yuan for Snow Cheese Fried Chicken and 26 yuan for Snow Cheese Balls, with an average consumption of 40-50 yuan per person.  

Little Hi Love Fried Chicken currently only has dine in and outbound services, and has not launched takeout.